Knowledge Base¶
The Knowledge Base provides comprehensive guides, explanations, and best practices to help you understand and maximize the value of TRACKS.
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Attribution Tracking
Understand how TRACKS measures and attributes user actions across campaigns, and learn the fundamentals of attribution tracking.
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Marketing Analytics
Explore how TRACKS enables performance measurement across media channels and provides actionable marketing insights.
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Data Collection
Discover how TRACKS collects, processes, and structures data to ensure accurate analytics and reporting.
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Data Handling & Security
Learn about TRACKS’ approach to data security, privacy, and GDPR compliance.
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Further Reading
Explore curated articles, research, and external resources on marketing analytics and game attribution.